A note

the 40% case study

This case study represents around 40% of the process and work behind this project. If you want to see what a more complete one, check:

I have worked on many more projects throughout my design life and it is luxury to document everything during work with my workload. I could probably spend months turning all of them into detailed case studies.

But I am also a mum, a daughter, a wife, a friend, an artist, and a person who needs time for physical exercise, meditation. I choose not to spend all of that time documenting work I have already done.

But if a particular project makes you curious, ask me about it. I’m very happy to open the design files, show you the details, and talk through the decisions, mistakes, trade-offs, and things that never made it onto this website.

An traditional way of working

How to be more user centered? vision first? bussiness beneficial?

An new way of working

We are user centered, we are vision first, we satisfy customer

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